Fox Business News Picks Up Web Show
Offering the right product at the right time, recruiting media company Career TV has scored its first national TV syndication deal with the Fox Business News channel.For the past years, Philadelphia-based Career TV has produced a monthly half-hour Web series for 18- to-25-year-old job seekers, which streams online at CareerTV.com and is carried on about 400 college campus networks nationwide.
More recently, the dire national job market has generated a great deal of interest in the company, while increasing traffic to the site from 300,000 to over 1.3 million unique monthly visitors in less than a year.
"Right now, there are a lot of people looking for help," said Sean O'Grady, a senior producer at Career TV who will anchor the show. "Fox Business will help us reach an audience of 44 million nationwide." Named "Career TV," the Saturday afternoon show is expected to make its debut on Fox in early April.
Along with producing the shows, Career TV has brought on several multichannel sponsors, including Lockheed Martin, Verizon Business, Ernst & Young and Accenture. Meanwhile, PriceWaterhouseCoopers will be a "name sponsor" for a segment called "Feed Your Future."
"These are all advertisers that are looking to connect with job seekers, particularly at an entry level," O'Grady said.
Career TV--a subsidiary of Universum Inc., a Swedish-based international marketing company--also works with clients like CBS Interactive on an individual basis to produce and distribute local recruitment videos.
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CareerTV jumps to Fox Business News: The half-hour recruitment and job-focused online series will air once a week on Fox Business News; the first episode airs April 4 at 2pm. CareerTV is produced by Philadelphia-based CareerTV.com, a division of talent management and recruiting company Universum; the show also streams at about 400 college campuses nationwide. CareerTV.com also produces recruiting videos for companies like CBS Interactive, P&G and T-Mobile.
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How Do You Find A Job? Watch Career TV
We hear a lot about random YouTube stars or web series making their way across the digital divide and finding a spot on network television. Well how about a news organization picking up a web series? Pretty crazy?! Well that's just what happened to Career TV.
The monthly web series, produced out of Philadelphia and dedicated to helping recent grads navigate the job market, scored its first national TV syndication deal with the Fox Business News channel, reports MediaPost News.
While streams of the show appear on about 400 college campus television stations, the program began to gain national traction online this year, growing from 300,000 unique monthly visitors to over 1.3 million.
"Right now, there are a lot of people looking for help," said Sean O'Grady, a senior producer at Career TV who will anchor the show. "Fox Business will help us reach an audience of 44 million nationwide."
The Saturday afternoon show is expected to make i ts debut on Fox in early April.++++
Mediapost writes about a new weekend show coming to Fox Business Network (not "News"). CareerTV.com, which produces a monthly half-hour job related We b series, will begin a "Saturday afternoon show...expected to make its debut on Fox in early April.
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Career TV Picked Up by Fox Business News; bad job market is good news for the half-hour web series as it scores a national TV syndication deal. (MediaPost)++++
Career show coming to Fox Business
Gavin O’Malley of Online Media Daily writes about a new show called “Career TV” that will begin airing on the Fox Business Network next month on Saturday afternoons.
O’Malley writes, “For the past years, Philadelphia-based Career TV has produced a monthly half-hour Web series for 18- to-25-year-old job seekers, which streams online at CareerTV.com and is carried on about 400 college campus networks nationwide.
“More recently, the dire national job market has generated a great deal of interest in the company, while increasing traffic to the site from 300,000 to over 1.3 million unique monthly visitors in less than a year.
“‘Right now, there are a lot of people looking for help,’ said Sean O’Grady, a senior producer at Career TV who will anchor the show. ‘Fox Business will help us reach an audience of 44 million nationwide.’ Named ‘Career TV,’ the Saturday afternoon show is expected to make its debut on Fox in early April.
