"Three words every PR pro should ban."By Drew Kerr
If you want to make a professional New Year's resolution, start by banning "excited," "thrilled" and "honored" in all press releases
An in-depth ongoing current portfolio with links of Drew Kerr's strategy and placement work. The scope is very wide and impressive, from digital, business and advertising press to verticals, TV shows, prominent blogs and newspapers and magazines. Index is in the right hand column.
"Three words every PR pro should ban."